All comparisons

Best free newsletter platforms in 2026

Last updated and prices verified: 30 August 2026

Starting a newsletter mostly means picking where it lives. The right platform depends on what you're sending, who it's for, and, just as much, what it costs.

So we compared the free plans of the newsletter platforms people actually choose between in 2026. Some include the whole product for free, some hold the good parts for the paid plans. Every price and limit on this page was checked against each company's own pricing page.

How we reviewed these newsletter platforms

  • The free plan: What do you actually get for free? We're looking at real free plans, not trials.
  • Ease of use: Can you just write and send, or is there a system to learn first?
  • What's included: Which features are free, and which ones sit behind an upgrade?
  • Your revenue: Does the platform take a cut of paid subscriptions?
  • Your list: Can you take your subscribers and posts with you when you leave?

No single platform wins at everything, so we say where each one shines and where it falls short.

TLDR? Here are our top picks for free newsletter platforms

  • Rumicat: The simplest way to send a newsletter for free. Just the newsletter, everything included up to 300 subscribers.
  • Kit: The biggest free tier, up to 10,000 subscribers, built for creators selling products.
  • beehiiv: Free to 2,500 subscribers with growth tools, for newsletters that want to become publications.
  • Substack: Free to publish with no cap, with a network attached and a 10% cut when you charge.
  • MailerLite: A marketing tool with a real free tier, for business emails.
  • Buttondown: Minimal and writer-first, free for your first 100 subscribers.

All free newsletter platforms at a quick glance

PlatformFree subscribersFree sendsCut of revenue
Rumicat300UnlimitedNone
Kit10,000Unlimited broadcastsNone
beehiiv2,500UnlimitedNone
SubstackNo capUnlimited10% of paid subscriptions
MailerLite2502,500 per monthNone
Buttondown100Not statedNone

Prices and limits were checked directly against each company's pricing page on 30 August 2026. Free tiers change often in this category. If you spot something that's moved, tell us and we'll fix it.

Sources: kit.com/pricing, beehiiv.com/pricing, substack.com/about, mailerlite.com/pricing, buttondown.com/pricing

Rumicat

The Rumicat homepage

Rumicat is a newsletter platform for personal newsletters. You get a page, a plain editor and a send button: you write, people who signed up get an email. No feed, no algorithm around it.

Rumicat's free plan

Free subscribersFree sendsCut of revenue
300UnlimitedNone

Our free plan is the whole product, just smaller. Everything is included up to 300 subscribers, with no trial and no card. Past 300, Pro is $6.99 per month flat for up to 5,000 subscribers, and adds a custom footer and the option to hide Rumi the cat from your page.

Ease of use

There's nothing to configure before you can write. Pick a color for your page, write what you have to say, send yourself a preview and hit send.

What's included

The free plan includes the public web archive and RSS feed, welcome emails, an embeddable subscribe form, scheduling, co-authors, donations from readers without fees, and open and click stats you can turn off entirely. One-click Substack import brings subscribers and past posts over together.

Your revenue and your list

We don't sell paid subscriptions, so there's nothing to take a cut of. Your list is yours: full import and export, any time.

Kit

The Kit homepage

Kit is built for creators who run a business around their audience: automations, funnels and digital product sales.

Kit's free plan

Free subscribersFree sendsCut of revenue
10,000Unlimited broadcastsNone

The free tier runs to 10,000 subscribers, the biggest cap on this page. Paid starts at $33 per month for the automation and selling tools it's known for.

Ease of use

It's an email marketing tool at heart, so there's more between you and the send button than on the writing-first platforms.

What's included

Landing pages, unlimited broadcasts and segmentation are on the free tier. The deeper automation sits on the paid plans.

Your revenue and your list

Kit sells tools to your list rather than taking a percentage of it. No cut of your revenue.

Rumicat vs Kit

beehiiv

The beehiiv homepage

beehiiv is made for growing a newsletter into a publication: referrals, analytics, an ad network and a website come with it.

beehiiv's free plan

Free subscribersFree sendsCut of revenue
2,500UnlimitedNone

Free up to 2,500 subscribers with unlimited sends. Paid starts at $43 per month, priced for newsletters that earn money back.

Ease of use

The editor is friendly, but the product is a dashboard first, with growth tooling everywhere you look.

What's included

The free plan includes the newsletter website, analytics, recommendations and custom domains.

Your revenue and your list

Paid plans take no cut of paid subscriptions, which is part of the pitch for publications that monetize.

Rumicat vs beehiiv

Substack

The Substack homepage

Substack is the easiest start there is: free to publish, with a built-in network that can bring readers to you.

Substack's free plan

Free subscribersFree sendsCut of revenue
No capUnlimited10% of paid subscriptions

Free to publish at any list size. When you turn on paid subscriptions, Substack keeps 10% of the revenue on top of payment fees.

Ease of use

Zero setup: write and publish. The tradeoff is that your writing lives in Substack's feed and app, next to everyone else's.

What's included

A web archive, the app, and discovery through recommendations come with every account.

Your revenue and your list

The 10% cut applies for as long as you charge. Subscriber export exists, and our comparison page covers the migration.

Rumicat vs Substack

MailerLite

The MailerLite homepage

MailerLite is a proper email marketing tool: forms, automations and landing pages, aimed at businesses more than letter writers.

MailerLite's free plan

Free subscribersFree sendsCut of revenue
2502,500 per monthNone

Free up to 250 subscribers and 2,500 emails per month. Paid starts at $12 per month.

Ease of use

Drag and drop editors and templates. It's made for campaigns, and it shows.

What's included

Forms, basic automations and landing pages are already on the free plan.

Your revenue and your list

No cut of your revenue. Pricing steps up with subscriber count instead.

Rumicat vs MailerLite

Buttondown

The Buttondown homepage

Buttondown is minimal and writer-first: Markdown in, email out, an API underneath.

Buttondown's free plan

Free subscribersFree sendsCut of revenue
100Not statedNone

Free for your first 100 subscribers, then from $9 per month. Analytics, tagging and automations are paid add-ons, so the real bill depends on what you switch on.

Ease of use

If you like writing in Markdown, this is the one that feels like a text editor.

What's included

The base product sends email and hosts an archive on a custom domain. Much of the rest is add-ons.

Your revenue and your list

No percentage cut, and the API makes your data easy to reach.

Rumicat vs Buttondown

We hope this helps you pick. This page is written by Rumicat, the simplest newsletter platform. Give it a try, you're sending in minutes and it's free up to 300 subscribers.